What is a man like? Tough on the outside – soft on the inside? In this case our M.A.X. Moist Concentrate Lotion offers a very attractive possibility for softening the outer shell.
Men who also want smooth skin now no longer need to secretly use their partner’s beauty products. This is not a good idea anyway as, according to experts, the male skin is 20-25% thicker and has a different structure compared to women’s skin. Therefore man’s skin needs a special treatment.
This efficient lotion contains the very special active ingredients complex ION-MOIST4MEN. It was particularly developed for male skin. The Natural Moisturizing Factor (NMF) is a natural barrier of the skin. Men have a rather thick epidermis and less moisture. Daily shaving promotes drying-out and skin irritation.
That is exactly the point where ION-MOIST4MEN offers a solution: it provides the skin with essential minerals, lactate and urea and fills up the moisture balance of the epidermis.
In vivo tests on men show the advantages of ion-moist4men: a recognizable increase in skin moisture levels 24 hours after use as well as maintenance of these raised levels, proving its long-term effectiveness. This effect is further enhanced by the addition of hyaluronic acid, panthenol, hamamelis extract and bisabolol.
Free from mineral oils, parabens and PEGs.